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| YPS
Sales Process Engineering
coupled with...
YPS
Sales Training
enables...
...an 8-12%
annual increase
in sales
performance!!!
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| | Customer
Focus Enhancement Programs...
...continuously enhance the customer's perception of your
credibility and total value.
Customer Relationship Management
is not enough. The term itself
implies controlling customers and limits focus to historical data and planned
activities. While these are
certainly essential, sales executives recognize the importance of helping
customers anticipate needs and continuously enhancing the total value of the
buyer/seller relationship. The rep
with the most credibility wins.
The Components
 | Customer Advisory Council -
A well run council comprised of a cross-section of your customer base
can easily be your most effective sales and marketing tool. This group can evaluate and provide feedback regarding
current and proposed products and services, identify new opportunities,
define requirements, assist in setting development priorities and
participate in the development and piloting of new offerings.
YPS provides the expertise and management for highly professional
customer councils using advanced technology tools.
Click to download a
sample proposal.
Click to read an article
about Customer Advisory Councils
Click "Kudos!"
to read a few customer comments!
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| Creating a Customer Focus Culture
 | Customer Focus
Assessment - Determine your current level of Customer Focus and identify
key areas for improvement. Make sure that your management team, your
employees and your customers are all on the same page, working
toward the same objectives.
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Customer
Focus Workshop - Enable & energize attendees to initiate the
development and improvement of your organization’s Customer Focus efforts.
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Customer
Perception Audit - Confirm that you and your customer are
"are the same page." |
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| Surveys - Keep you finger on the pulse. What are your
customers thinking? What is their opinion of your products, services
and performance? Is you competition more appealing? Why?
YPS survey techniques - via telephone, paper and the web - can make you the
most interested, best informed partner your customers have.
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| Brown Bag Seminars -
Your customers are hungry for knowledge.
By providing it to them on a regular basis via organized seminars,
you become entrenched as a valuable asset.
YPS can work with you to manage the seminar series and to provide
much of the content.
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| Joint Customer Strategy Sessions - Jointly planning long-term
strategy with a customer reinforces your status as a valued partner.
YPS planning session facilitation services assure professional and
effective collaborative efforts. |
For more information, please contact us at
info@ypsgroup.com
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