Maybe I really DO want to appear to be an order-taker...

Technology has changed everything. It used to take multiple face-to-face sales calls to get a prospect up to speed on the potential value of our products and services. More importantly, those calls enabled us to acquire a broad, deep understanding of their issues, requirements and problems. Now, web 2.0 makes our info available 247. They don't need us to learn about us. AND, they now refuse to take the time to educate us regarding what they need.

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